Web & Digital

Present your business with greater consistency

Inconsistent logos, colours and sales materials can make your business harder to recognise. Develop a practical visual direction that works across the places customers encounter you.

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The challenge

Start with the right problem

Design should support the message your business needs to communicate. Start with the audience, the existing identity and the materials that need to work together.

Recognise this? A short conversation is usually the quickest way to agree a sensible next step.

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Scope

What the engagement can cover

Projects are scoped separately, with their own plan, acceptance criteria and handover.

  1. Identity review

    Assess existing assets, usage and priorities.

  2. Design development

    Scope a new identity or selected marketing materials.

  3. Asset handover

    Agree final formats, usage guidance and source-file delivery.

How it works

A clear route from discussion to delivery

Agree the brief, explore an approved direction, refine within the defined revision scope and hand over the agreed assets and usage information.

  1. Understand

    Discuss your business, users, systems and immediate concerns.

  2. Prioritise

    Separate urgent issues from planned improvements and agree the scope.

  3. Deliver

    Carry out the agreed work with a clear point of coordination.

  4. Review

    Document what has changed and consider the next priorities.

See our approach

Scope and costs

Know what is included

Trademark clearance, font licences, stock rights, printing and unlimited revisions are not assumed to be included. Ownership and reuse rights must be stated in the agreement.

How work is scoped

  • Ongoing care. Routine care maintains an agreed existing environment. Support hours, onsite coverage and how urgent issues are handled depend on your agreement.
  • Scoped projects. Material changes, such as migrations, security rollouts, new offices or a new website, are scoped separately with their own plan, acceptance criteria and handover.
  • Third-party costs. Licences, cloud consumption, third-party products, advertising spend and hosting costs are identified in the relevant proposal rather than assumed to be included.

Questions you may have

Still have a question?

Can you work with our existing logo?

Yes, the scope can focus on consistent use and supporting materials rather than a complete rebrand.

Will we receive editable files?

The formats and rights included in handover should be specified before work begins.

Related services

Next step

Discuss the next step

Tell us what you want to improve, what you have in place today and any important constraints. We can discuss whether this service fits your needs and what should happen next.

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